COLLECTION OF PERSONAL INFORMATION
Upon your visit to the Site, certain information about your device is automatically collected, including details about your web browser, IP address, time zone, and specific cookies installed on your device. Furthermore, as you navigate through the Site, we gather data about individual web pages or products you view, sources that directed you to the Site, and your interactions with the platform. This data, collectively termed "Device Information," is acquired via various technologies.
We utilize the following methods to collect Device Information:
Additionally, when you initiate or attempt a purchase on the Site, we obtain specific information from you, such as your name, billing address, shipping address, payment details (including credit card numbers), email address, and phone number. This information, known as "Order Information," is crucial for processing orders effectively.
UTILIZATION OF PERSONAL INFORMATION
The Order Information we gather is primarily used to fulfill any placed orders, encompassing tasks such as processing payments, arranging shipping, and providing invoices and order confirmations. Moreover, we leverage this Order Information to:
Device Information aids us in risk and fraud assessment, primarily through the scrutiny of IP addresses. Furthermore, this information is utilized to enhance and optimize the Site's performance, including generating analytical insights into customer interactions and assessing the efficacy of our marketing campaigns.
SHARING OF PERSONAL INFORMATION
To leverage your Personal Information for the aforementioned purposes, we collaborate with third-party entities. For instance, our online store is powered by Shopify, and details on how Shopify handles your Personal Information can be found here: https://www.shopify.com/legal/privacy. Additionally, we utilize Google Analytics to comprehend customer interactions with the Site, and more on Google's approach to Personal Information can be accessed here: https://www.google.com/intl/en/policies/privacy/. If desired, you can opt out of Google Analytics at https://tools.google.com/dlpage/gaoptout.
Your Personal Information may also be shared to adhere to relevant laws and regulations, respond to legal requests, or safeguard our rights.
As indicated earlier, your Personal Information is harnessed to offer targeted advertisements or marketing communications that are potentially of interest to you. For deeper insight into targeted advertising, visit the Network Advertising Initiative’s educational page: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You retain the option to opt out of targeted advertising through platforms like:
Furthermore, select services' opt-out portals can be accessed via the Digital Advertising Alliance: http://optout.aboutads.info/.
DO NOT TRACK
Please note that we do not alter our data collection and usage practices based on Do Not Track signals from your browser.
If you are an European resident, you possess the right to access, correct, update, or erase the personal information we have about you. If you wish to exercise this right, kindly reach out via the provided contact information below.
Moreover, European residents should be aware that we process their information to fulfill contracts or pursue legitimate business interests. Please note that your information may be transferred outside of Europe, including to Canada and the United States.
When you place an order via the Site, we retain your Order Information in our records, unless you request its deletion.
By utilizing this Site, you signify your acceptance of this policy. If you do not agree, please refrain from using our Site. Continued use following policy updates will constitute your acceptance of such changes.
For additional insights into our privacy practices, queries, or complaints, kindly contact us via email at [email protected] or through postal mail using the details provided below:
305 Saad Apartment, Shamshad Market, Aligarh, UP, 202002, India